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Concept Demos / doshiRock 도시락
ConceptKorean dosirak franchiseFood · System

doshiRock 도시락

doshirock.nextmind.digital
Concept
DetailsCONCEPT
Type
Concept demo
Industry
Fast-casual Korean franchise
Business
Fictional · 10 stores in Korean neighborhoods from LA to New York
Site language
English and Korean
Key features
Online ordering · Store finder · Per-store menus · Franchise and catering inquiries
Year
2026

Why it was built

Built for a fast-casual chain or franchise with many stores. Its site has to send each customer to the nearest store's menu to order ahead, and bring in franchise and catering leads.

The sample business

A fast-casual dosirak and bowl brand with ten stores in Korean neighborhoods from Koreatown LA to Fort Lee and Flushing, and six more cities coming. Office lunch decides in minutes, so the site leads with ordering ahead for pickup in ten; franchise prospects and catering buyers each get their own path, because those are the leads a growing chain lives on.

What the site does

  • Finds the nearest store from an address, ZIP or city, with open-now hours in that store's time zone
  • Gives each store its own menu (sold out today, store-only items) and a cart with options and local tax
  • Checks out with a pickup time inside store hours, then an order number and a live pickup tracker
  • Takes franchise inquiries in steps, with an illustrative investment overview and an FDD notice
  • Takes catering requests by headcount, plus a city vote and waitlist that show where to open next
  • Runs in English and Korean, with menu names in both

Pages

  • Home — the kitchen-line hero, best sellers, how pickup works, nearby stores, catering and franchise
  • Menu — every item with price, allergens and calories, with spicy, vegetarian and new filters
  • Order — a store finder, then that store's menu, cart, pickup time and order tracker
  • Locations — ZIP or city search, a map, open-now hours and coming-soon stores
  • Catering — three office packages and an inquiry form by date, headcount and budget
  • Franchise — why the concept works, steps to opening, an illustrative investment overview, an inquiry
  • Your City — a vote for the next city with a waitlist, and the stores opening next
  • About — the brand story, plus an English and Korean switch on every page

How it moves

  • The hero strip slides like a kitchen line, packing each dish into its box as the page scrolls
  • Headlines set in tall condensed type, with the 樂 seal stamped beside them
  • The map flies to the nearest store as you search, and the store list reorders by distance

Who it suits

  • Fast-casual chains and franchise brands
  • Lunch, bento and bowl shops that take orders ahead for pickup
  • Restaurant brands opening in new cities and selling franchises
  • Kitchens that sell office catering by headcount
  • Multi-store brands with a different menu or prices at each store

Make it yours

Swap in your brand, logo, menu with photos, prices and allergens, store list and hours, and connect your domain. Catering, franchise and city-vote leads can go to your email, and checkout can be connected to your payment provider or swapped for the ordering platform you use. One idea: add a rewards page.

  • Use it as isYour name, logo, photos and details go in, your domain is connected, and it opens with this design.
  • Build on itKeep what works for you and we change the rest around your business: layout, colors, pages and features.

Taken as it is, this demo is a System build. See what each level includes →

The business is fictional: names, addresses and phone numbers are samples. The site itself works as you see it.

ScreensDesktop · Mobile3 views
doshiRock 도시락: The ink hero over the kitchen line
The ink hero over the kitchen line
doshiRock 도시락: A store's own menu with the cart
A store's own menu with the cart
doshiRock 도시락: The Korean home on a phone
The Korean home on a phone