MERIDIAN / WEST

Built for an advisory or brokerage that wins clients on judgment rather than a long list of listings. The site has to show how the firm reads its market and bring in inquiries from owners and investors.

A Los Angeles advisory for investment sales and development, working with owners and investors on specific buildings and sites. Those clients judge an advisor by how clearly it reads the market, so the site has to show a point of view on the city, not a page of listings.

• Presents three concept opportunities, from an Arts District reuse to a South Bay industrial campus
• Splits the work into Investment Sales and Development Advisory, each with four focus areas
• Sets out the approach in three words: Understand, Frame and Advance
• Maps five submarkets, from the Westside to the San Gabriel Valley, with a note on what moves value in each
• Opens three short perspectives in a side panel
• Takes an inquiry (name, email, company, opportunity type, message) with checks and a confirmation

• One-page site, opening — headline over a building at dusk, an inquiry button and the city coordinates
• The firm — who it advises and when, with three short points
• Opportunities — three concept projects that stack as you scroll, each with the question it answers
• Services — Investment Sales and Development Advisory, each with four focus areas and an inquiry link
• Approach and principles — Understand, Frame and Advance, then three principles behind the work
• Market intelligence — a drawn map of five submarkets with a note on each
• Insights — three short perspectives that open in a side panel
• Contact — name, email, company, type and message with consent, checks and a confirmation

• A band of light sweeps across the building at dusk while the coordinates count up
• Each opportunity pins and the next slides over it, its photo turning from black and white to color
• UNDERSTAND, FRAME and ADVANCE fill in from left to right as you scroll past
• The coast and six freeways draw in, then the five submarkets light up in turn

• Commercial real estate brokers and advisory firms
• Development and investment firms looking for sites or partners
• Asset and property management companies
• Appraisers, land use consultants and other real estate specialists