새벽 KBBQ

Built for a restaurant brand with several locations and a late-night crowd. The site has to sell the courses, send each guest to the nearest location and its waitlist, and bring in group and birthday bookings.

An all-you-can-eat Korean BBQ brand with grills in Koreatown, Torrance and Irvine, open until 2 AM in Koreatown. A young crowd decides by the course, the closest grill and the wait, so the site leads with a course picker and gives every location its own page, hours and waitlist.

• Compares the A, B and C courses by the cuts they include and when they are served, lunch, dinner or weekend
• Filters a photo menu of nine cuts and five sides by beef, pork, spicy and vegetarian
• Picks a grill from a map or finds the closest; each location has its own page, open hours and waitlist button
• Takes group and birthday inquiries for 10 to 60 guests, with birthday extras that appear only for birthdays
• Adds events and promotions, gift cards, careers and an FAQ with the house rules

• Home — the neon sign, courses, menu, the three locations, groups and events
• Courses — the A, B and C course picker on the grill and a side-by-side comparison
• Menu — nine cuts and five sides in photos, filtered by beef, pork, spicy and vegetarian
• Locations — pick a grill on a map or find the closest one
• Location pages — one per grill, with hours, open-now status, parking, local perks and a waitlist button
• Groups — an inquiry form for 10 to 60 guests, with birthday extras
• Events and Gift Cards — late-night events and promotions, and buttons to buy or check a gift card
• Careers and FAQ — open roles and perks, house rules and common questions

• The neon 새벽 sign flickers on over the grill
• Switching courses crossfades between three real grill photos, and the cut list lights up what is on the grill
• Pages change behind a flicker of the neon sign, and headlines rise line by line

• All-you-can-eat Korean BBQ, shabu-shabu and hot pot restaurants
• Restaurant brands with two or more locations
• Late-night spots with a line at the door
• Restaurants that host birthdays and big group dinners