Seoul Fire

A Korean BBQ taco truck that moves around LA through the week, from Koreatown on Wednesday to Smorgasburg on Sunday. People want three answers fast: where the truck is tonight, what to eat and what catering costs. The site leads with all three.

• Shows open now, tonight or the next stop on the hero, worked out in Los Angeles time
• Builds the week from a five-stop rotation, with directions and a calendar file for each stop
• Draws the route on a map of LA while a small truck drives the week as you scroll
• Builds a $16 three-taco flight, with the total and a heat meter updating as each taco lands
• Prices catering from the service, 25 to 300 guests and add-ons, then takes a quote request

• SEOUL and FIRE slam down letter by letter with a screen shake, then the stickers slap on
• Embers rise over the tacos and the layers shift with the pointer
• The marquee changes speed, direction and lean with the scroll
• A drawn truck drives across a road band as you scroll, puffing exhaust
• Pages change behind lime, red and ink stripes